Wellness benefits aren’t just about providing fitness perks or mental health days to employees — it’s about supporting their financial health too.
In his latest feature for Forbes, BrightPlan CEO Marthin De Beer shares why financial wellness is the overlooked foundation of employee well-being and why it needs to be treated as a strategic investment, not just an add-on to an existing benefits stack.
“When I saw that 91% of employees experience financial stress, I had to pause,” Marthin writes. “It’s not just a stat. It’s a signal — and one that impacts everything from productivity to retention.”
From leading billion-dollar businesses to building BrightPlan, Marthin has seen firsthand how unaddressed financial stress can quietly undermine even the strongest wellness strategies. But he’s also seen the upside: When companies embed financial wellness into their culture, they unlock stronger engagement, reduced turnover, and a healthier, more resilient workforce.
His advice for leaders? If you want sustainable growth, start by investing in your people’s financial well-being.
Read the full article in Forbes:
The Missing Link In Your Employee Health Strategy: Financial Health
